Sunday, April 1, 2012

“Brew Bones” Dog Treats!


Another great story of a small company developing a great idea and running wild with it!  Who’da thunk it?!  You can use the grains used to brew beer to make wholesome, natural dog-treats!  You need to check out “Brew Bones”…

The age-old practice of feeding leftovers to pets has a new twist in North County, where two companies are selling dog biscuits made from grains used to brew beer.

“Down, down, down,” an emphatic Heloise Love pleaded to her hyper golden retriever Murphy, who came skidding into her Escondido kitchen as he followed the scent of dog biscuits in the oven.

“Murphy, sit, settle down,” Love said as she slipped a Brew Bones into Murphy’s eagerly awaiting mouth. “He may not be impartial, but he loves these bones. And he suffers a life of having to smell them baking.”

Love makes Brew Bones with her childhood friend and business partner, Jennifer McFadden of Pasadena. The spent grains come from Mother Earth Brew Co., the Vista brewery owned by Love’s husband, Jon and his brother, Dan. McFadden supplies spent grains from Eagle Rock Brewery in Los Angeles, and the two launched their business last November.

But in a county known for its many microbrews, it’s not surprising that Brew Bones are not the only game in town.

San Diego resident Dave Crane, a system analyst for Qualcomm, makes Doggie Beer Bones with spent grains from Stone Brewing Co. in Escondido, which sells his product under the name Stone Bones. He launched his business in mid-2010 and originally made his biscuits at home, but they now are baked in a commercial kitchen in Carlsbad.

A home brewer, Crane said he had been using his spent grains to make pizza dough and bread when he learned that some people use them for dog treats.

“I wanted to make something small that could be packaged for the holidays,” he said. “Back in 2009, I made a couple of batches of beer, and I made my first round of dog treats with them. My friends and family said, ‘Hey, you should market and sell this.’”

Love had a similar experience after telling McFadden that a skin condition on her older dog, Reggie, cleared up after she stopped feeding him commercial dry dog food and began feeding him biscuits she made at home.

“Once Heloise told me, I said, ‘You might be on to something here,’” McFadden said.

Neither Crane nor Love claim any medicinal properties in their treats, but both said their products are more natural than most dry dog food.

“I don’t know what ingredients are in store-bought,” Crane said about other biscuits. “I just think it’s obvious that four ingredients are better than 40.”

The four ingredients in Crane’s Doggie Beer Bones are spent barley grains, peanut butter, eggs and wheat flour. Love and McFadden said Brew Bones are made with spent barley grains, peanut butter, brown-rice flour and flaxseed meal.

Doggie Beer Bones cost $2.99 for a package of six and $4.99 for a package of 12 online. Brew Bones cost $5.50 for a package of 16 online.

“Our goal was to re-purpose these things that otherwise just get thrown out or used for chicken feed,” Love said.

At Stone Brewing Co., Randy Clemens in the company’s media and communications department said most spent grain from the brewery is used for compost, mulch and as an ingredient in the brewer’s Barley Cracker Bread served at Stone Brewing World Bistro. The recipe is in the book, “The Craft of Stone Brewing Co.”

Doggie Beer Bones are sold online at www.doggiebeerbones.com and in San Diego at AleSmith Brewing Co., Best Damn Beer Shop, Bottle Craft and other locations.

Brew Bones are sold at www.brewbonesdogtreats.com, and in Vista at Mother Earth Brew Co. and Aztec Brewery; in Escondido at Vinz Wine Bar; in San Marcos at Sublime Ale House; in Julian at Country Cellars; and in Ramona at Animal Pharm Pet and Vet Supply and Artistry in Hair.

Thanks to PetPR.com!

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